AUCKLAND, Today: Apparently one universe wasn't enough for Paulie the Piñata. 2degrees and TBWA\New Zealand have opened the Data Piñataverse for the campaign's fifth summer outing. What started as a seasonal promotion... Read More
AUCKLAND, Today: Most backcountry huts offer spectacular views and somewhere to rest your legs. Heineken has gone a little further, adding a beer tap 1,130 metres above sea level in Southland. Welcome... Read More
AUCKLAND, Today: A long-established, well-regarded Queen Street digital agency, Aamplify Partners, yesterday closed its doors, making as many as 25 people redundant. Read More
With 69 entries across 15 categories, 37 finalists have been named for the 2018 IABNZ Awards, with winners set to be recognised across Digital Media Sales Excellence, Ad-Operations Excellence, Digital Product of... Read More
Stuff senior comms exec Alex Maplesden writes: “We've just received the July Unique Audience results from Nielsen and thought you may be interested in some of the findings, particularly the YOY growth... Read More
The Comms Council has appointed London-based “recovering account planner” Mark Earls as the international judge at October’s NZ Effie Awards. Read More
The Research Association of NZ has elected Auckland-based Galina Mitchelhill as its new Chair. The previous Chair was Winifred Henderson. Read More
Women in Indonesia are the focus for a new Pantene shampoo campaign by Grey that includes a full-length pop song by one of the country’s most famous singers (and single mothers), Anggun. Read More
AUCKLAND, Today: Business lender Spotcap has launched its first ever brand campaign in New Zealand – it began running across MediaWorks stations The Breeze and The Sound yesterday. Read More
A new campaign created by Auckland-based agency The Enthusiasts for MacKenzie Bread aims to bring to life “the brand’s commitment to do things the proper way”. Read More
Growth in New Zealand’s media agency market spent $1.04 billion in the 2017/18 financial year – down $4 million on the previous year, according to data from SMI (scroll down for the... Read More