FCB developed the creative that has to date persuaded more than individual 430,000 Kiwis to redeem Vodafone’s current Million Free Prepay Deals offer, proving that free data and minutes is – to say the least – appetising for users.

The Gunn Report has named PHD NZ as the third most-awarded media agency in the world, just behind Starcom USA and Mindshare India – but ahead of OMD USA and OMD UK. Globally, OMD was crowned Agency Network of the Year.

Outstanding promotional work by the Ogilvy social media team has helped client Countdown hit the 300,000 mark in Facebook fans – placing the supermarket chain 3rd among NZ’s big brands.

New York’s Andy Awards – which honour creativity in global advertising – has produced the third in its series of amusing animated films as tomorrow’s late entry deadline closes in.

The Cannes Lions continue to appoint Aussie ad people to senior jury positions – the latest being McCann Health Australia/SE Asia ECD June Laffey, who will lead the Pharma Lions jury.

Infamous men’s magazine Playboy is to bring back the nudes exactly 12 months after ditching them in what appears to be a failed attempt to attract new Gen Y readers and more mainstream advertisers.

Val Morgan, New Zealand’s largest cinema advertising network, has today gone live with CineTAM PLUS, a programme which it says will provide advertisers and media agencies with behavioural data around the cinema occasion and unlock a new level of insight and targeting.

Media network PHD, part of Omnicom Media Group, has been named Global Media Agency of the Year by US trade magazine Adweek.

Sky sent out 120 t-shirts to entertainment media – including, as you can see, M+AD ed David Gapes – from print/radio/online for its NEO channel’s 2nd birthday.