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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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NZME invests up to $15 million in Stuff’s Petone printing equipment
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Singapore Airlines & Motion Sickness puts Kiwis up for express delivery around the world
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LUMO goes seriously large with Great Southern Lights
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AUCKLAND, Today: If a $1 investment returned $9.10, most investors would pay attention. Barnardos Aotearoa’s latest campaign argues the country’s strongest returns may come from backing children. Created by EightyOne, Supernormal and... Read More
AUCKLAND, Today: Coca-Cola and VML New Zealand are matching different Cokes with familiar Kiwi moments, building a campaign around choice rather than price tags, pack shots or hard-sell value messages. The idea... Read More
Lotto and Spark PR & Activate have teamed up with much-loved personality Jaquie Brown to highlight the magic of being a mum, ahead of Mother’s Day this Sunday (13 May). Read More
The new Electrolux Pure i9 took over NZ Herald homepages again last week, courtesy of a collective led by Daniel Piper of SME Marketing, by cleaning-up stories of the day and clocking... Read More
Paris-based market researcher Ipsos has announced Carin Hercock’s appointment as managing director of its New Zealand operations. Hercock brings nearly 30 years’ experience in the research and marketing industry to her new... Read More
Wattie's have launched their new 50% less-sugar Baked Beans by reassuring consumers that they still make you fart. Read More
From yesterday, Dargaville-based North South Multi Media Ltd will operate under the new name of Integrity Community Media Ltd, for the publication of two weekly community newspapers – The Kaipara Lifestyler servicing... Read More
Downtown Auckland-based strategic brand agency Culture & Theory has announced the appointment of experienced strategist and business director Carol Soundy to the new role as general manager. Read More
Sarah Bolger, formerly the chief client officer at research outfit Colmar Brunton NZ, has been announced as managing director of the company. Read More
After winning the business in February, Auckland communications agency Undertow Media last month released its first campaign for Kiwi-owned and operated burger chain, Better Burger. Read More
A brand’s agency partners should be willing to take risks and have skin in the game, according to Coca-Cola’s head of integrated marketing communications in the Middle East. Read More
True Auckland has created a new trans-Tasman campaign for Southern Cross Travel Insurance has encouraging people to think about their individual sense of adventure, rather than what may or may not happen... Read More
