Don’t believe everything you read

Don’t believe everything you read

AUCKLAND, Today: A M+AD reader comments on yesterday’s story about the early cannabis-fuelled Chesdale campaigns: “Saatchi didn't exist in NZ until the mid-80s when they bought a local agency called Campaign." Read More

NZ influencer marketing white paper

NZ influencer marketing white paper

AUCKLAND, Today: The Social Club (which claims it’s NZ’s largest influencer marketing agency) has just released a study into the influencer marketing sector in NZ – including some global stats. Read More

Sealy Australia snuggles up to DDB NZ

AUCKLAND, Today: Sealy of Australia has appointed DDB NZ to launch a new brand campaign, Clearly A Sealy, to reinforce Sealy’s leadership position in the premium bedding market. Whilst targeting an Australian... Read More

Ola turns heads with Zambesi

AUCKLAND, Today: Ponsonby creative/brand experience agency Crave has launched a new integrated campaign for global ridesharing platform Ola’s partnership with Kiwi fashion label Zambesi, for New Zealand Fashion Week. Read More

Exquisite dribble from Ronaldo

SINGAPORE, Sunday: The critics are climbing all over soccer star Cristiano Ronaldo, labelling his new tvc for ecommerce portal Shopee “an abomination” and a warning to retailers with agency ambitions. Read More

Classic tvc created after smoking pot

Classic tvc created after smoking pot

AUCKLAND, Sunday: The Kiwi classic Ches'n'Dale advertising jingle was created after a copywriter and art director came back from smoking "some half decent weed" in an Austin A30 car in the then... Read More

WPP to sell Kantar

WPP to sell Kantar

SYDNEY, Today: WPP AUNZ has entered into an agreement to sell 100% of its interests in the Kantar businesses in Australia and New Zealand (Kantar). Read More

Alt Group wins in Germany

Alt Group wins in Germany

AUCKLAND, Thursday: Grey Lynn-based design company Alt Group has been awarded three top honours at the 2019 Red Dot Awards, one of the world’s largest design competitions held each year in Germany. Read More

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