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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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NZME invests up to $15 million in Stuff’s Petone printing equipment
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AUCKLAND, Today: Coastguard Tautiaki Moana has appointed independent agency Quantum Jump as its creative agency after a competitive pitch, with Lassoo Media partnering on media. The agencies are already working together on... Read More
AUCKLAND, Today: TVNZ and Sky are joining forces to give New Zealand’s television and advertising industry a fuller picture of what people watch, wherever they watch it. Their new audience measurement system... Read More
Sarah Bolger, formerly the chief client officer at research outfit Colmar Brunton NZ, has been announced as managing director of the company. Read More
After winning the business in February, Auckland communications agency Undertow Media last month released its first campaign for Kiwi-owned and operated burger chain, Better Burger. Read More
A brand’s agency partners should be willing to take risks and have skin in the game, according to Coca-Cola’s head of integrated marketing communications in the Middle East. Read More
True Auckland has created a new trans-Tasman campaign for Southern Cross Travel Insurance has encouraging people to think about their individual sense of adventure, rather than what may or may not happen... Read More
Adshel New Zealand has announced the commencement of phase four of its digitisation strategy, expanding the Adshel Live network with the deployment of an additional 60 screens, taking the national digital roadside... Read More
Tourism New Zealand’s comms division has over the weekend filed a release (with full credits) containing all the details missing from an earlier M+AD story on Friday, which was based on an... Read More
The ties between DDB and The Warehouse just grew even stronger last week, when the agency won The Warehouse Stationery business to add to its roster, which already included the master The... Read More
The Australian Rugby Union (Rugby AU, as it’s now called) has come up with a cunning plan to sell the new Aussie test jersey to New Zealanders. Read More
Music has always been a key component for many radio stations. To celebrate music at the Beacons this year, The Radio Bureau will have 10 framed art prints of some of the... Read More
NZME are sponsoring The Sass Awards at The 2018 Comms Council Beacon Awards (once known as The Media Awards). This year the organisers are looking for evidence of the “sassiest male and... Read More
