AUCKLAND, Today: The big banks aren’t exactly short of advertising muscle, but TSB is making moves to ensure its voice isn’t lost in the noise. The bank has appointed dentsu Aotearoa as... Read More
AUCKLAND, Today: Loyalty points are all well and good, but a ticket to your favourite gig might be worth a whole lot more, according to new research from Live Nation Aotearoa. Its... Read More
BP has re-selected WPP as its preferred partner to provide marketing communication services for its corporate, fuels and Castrol businesses globally. Read More
New nationwide GfK radio audience measurement figures relating to the 12-month period to 7th April 2018 have just been released. They show 636,600 New Zealanders or 15% of the population, are tuned... Read More
The new design and fitout of Maori TV Auckland HQ has been named a finalist in the 2018 Interior Awards. Also featuring as a finalist is a head-turning hi-octane showroom for Aston... Read More
For reasons known only to themselves, PR firm Sweeny Vesty has declined to allow M+AD to preview two new Whittaker’s chocolate tvcs due to hit the airwaves on Sunday. Read More
As the video medium continues to explode in popularity, Auckland-based hybrid creative Mardo El Noor – who describes himself as “a bespectacled, left-handed chai latte drinker” – is challenging norms by telling... Read More
Bauer Media and Long Haul Publications, publishers of Deals on Wheels/Farm Trader and New Zealand Trucking magazines respectively, have announced a joint venture deal they say will significantly change the commercial vehicle,... Read More
DDB’s latest TV work for Speight’s – entitled The Dance, shot by The Sweet Shop’s Steve Ayson – is a beautiful film, wrote Toygar Bazarkaya, CCO at We Are Unlimited, NY, the... Read More
Yesterday we fired off a grumpy piece about an Arrivals & Departures notice that failed to supply the name of the person being replaced. Read More
Lotto and Spark PR & Activate have teamed up with much-loved personality Jaquie Brown to highlight the magic of being a mum, ahead of Mother’s Day this Sunday (13 May). Read More
The new Electrolux Pure i9 took over NZ Herald homepages again last week, courtesy of a collective led by Daniel Piper of SME Marketing, by cleaning-up stories of the day and clocking... Read More