D&AD Next Awards open for entries

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London: The 3rd D&AD Next Awards has opened for entry. D&AD’s Next series bridges the gap between the D&AD Professional Awards and New Blood programme by identifying the best new talent and promoting them back to industry.

Marketing trends – the evolution continues

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By Bill Binch, MD at ANZ’s Sydney-based global marketing software provider Marketo: As 2017 begins, the marketing industry in NZ and Australia once again has proved – perhaps more so than many others – that it shifts year-to- year, season-to- season, and even minute-to- minute. 2016 brought many changes and new trends to the marketing landscape, ultimately transforming the way marketers operate permanently.

Shifts in global adspend revealed

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London, 15 December – Warc, the marketing intelligence service, has today released its latest Global Ad Trends report, a unique and illuminating analysis of the data recorded in Warc’s survey of global advertising expenditure, to reveal the underlying global advertising and media investment trends and provide an outlook for the future.

Happīkurisumasu!

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Barnes, Catmur & Friends Dentsu, New Zealand’s leading Japanese advertising agency, have created a stylish seasonal gift for clients and friends (M+AD even got one!).