AUCKLAND, Today: Apparently one universe wasn't enough for Paulie the Piñata. 2degrees and TBWA\New Zealand have opened the Data Piñataverse for the campaign's fifth summer outing. What started as a seasonal promotion... Read More
AUCKLAND, Today: Most backcountry huts offer spectacular views and somewhere to rest your legs. Heineken has gone a little further, adding a beer tap 1,130 metres above sea level in Southland. Welcome... Read More
The Warehouse Group has taken a further step towards fully fledged ad agency status with two senior appointments – Andrew Berglund as executive creative director and Keryn McKenzie as head of group... Read More
Toyota New Zealand has launched the Toyota Drive Happy Project which aims to transform the way New Zealanders buy and own a new car. Read More
New independent research about farmers’ and growers’ media habits reveals the rural market is unique. In response to demand from marketers for more data on the rural media landscape, four major publishers... Read More
Auckland agency Boyd PR is working with the South Australian Tourism Commission to develop and grow Adelaide and South Australia as a destination of choice for Kiwis. Read More
The Warehouse Group NZ’s recently appointed chief marketing officer Jonathan Waecker has been named among the global panellists fronting up to the inaugural Advertising Week at Luna Park Sydney. Read More
New Zealand interactive advertising reported in 2017 reached a record $NZ923m for the full year ($257m Q4) – a 7% year-on-year increase. Read More
Jonny Brugh (What We Do in the Shadows) has swapped sexy vampires for a 90s ex-weather-man in the new Panasonic mockumentary launched today out of Grey Lynn brands agency Lemonade. Read More
Industry veteran Lee Parkinson begins today as strategic director of Strategy Creative Christchurch. Previously, he worked at Christchurch agency Plato. Read More
Public relations companies exist to, among other things, get publicity for their customers. It therefore stands to reason that the agency should have the chops to get itself publicity too. And that’s... Read More
The PR Shop Auckland led the April Fools idiot charge at the weekend with a truly awful spot for client SodaStream, who used it to launch their new product, SodaSoak – a... Read More