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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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NZME invests up to $15 million in Stuff’s Petone printing equipment
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AUCKLAND, Today: Not all digital billboard impressions carry the same carbon footprint, and LUMO has introduced a way for advertisers to favour cleaner options while campaigns are running. Working with Cruxx and... Read More
AUCKLAND, Today: Winning an account is one thing. Keeping it after a competitive pitch is another, and PHD Aotearoa has done just that with Spark New Zealand. The Omnicom Oceania agency has... Read More
The ideal ad length is shrinking, according to research compiled by UK advertising site Warc. “The advertising industry is undergoing substantial disruption, and the rise of mobile and proliferation of video formats... Read More
Lumo Digital Outdoor has launched the country’s first hybrid LED screen development which included a $50,000 wall of living foliage. The garden wall covers an area of 33 square metres and contains over... Read More
To help launch their innovative new home repair service – AA Home Response – the AA, under the guiding hand of Rainger & Rolfe, reckoned from the outset communications would play a... Read More
Auckland production house Smoke has teamed up with local production house Frame By Frame and Uber Singapore to soundtrack ttheir campaign film for International Women’s Day. Read More
The production company behind the secretive Holden Here To Stay campaign was Nimble, according to reliable sources in Auckland. Read More
After 15 years running Graham Strategic Limited as sole MD, and following the merger five years ago with Oriental Bay-based Promotus Advertising and running GSL Promotus in tandem with joint MD Sigrun... Read More
Just days after DB dumped PHD New Zealand (scroll down for that earlier story), the agency’s work for the brewery has been commended on an international stage, winning Campaign of the Year... Read More
A new Holden campaign hit the airwaves at the weekend, aiming to dispel the misperception that the iconic brand is disappearing from New Zealand. Read More
Shine Advertising ceo Simon Curran, Spark NZ head of insights Kate Thomas, and EY’s Camryn Brown are the panel heading up the Research Association’s Building Better Insights breakfast event in Auckland this... Read More
Ad Stars Korea has issued a global entry call to agencies, creatives, production companies, and students to submit their entries (free of charge) to the 11th Ad Stars festival. Read More
