WELLINGTON, Today: Maya Le Bozec-McKendry has crossed from one side of the agency table to the other, joining independent media agency The Media Lab as Planning Director. It isn’t exactly a blind... Read More
AUCKLAND, Today: Colgate has recruited some serious pop power for its latest launch, partnering with BTS star j-hope to introduce Colgate Optic White Vitamin C across Asia Pacific. Known for his “Sunshine... Read More
AUCKLAND, Today: Eighties icon Mr Reach (he of the flip-top head cartoon) has been reimagined, and is fronting the relaunch of Reach Oral Care in New Zealand with a diverse multimedia campaign... Read More
AUCKLAND, Today: VMO continues its growth in the New Zealand outdoor advertising market with addition of hi-res 75-inch digital installations in Chancery Square Auckland, and the Spark Wellington lobby. Read More
AUCKLAND, Today: Sweetshop has restructured the management of its operations in New Zealand. Fiona King, previously managing director of Sweetshop NZ, has been promoted to the new role of director of productions... Read More
TOKYO, Monday: Dentsu Aegis Network is planning to drop the ‘Aegis’ from its brand name from 2020 and is further ‘slimlining’ its Asia-Pacific operations to fully realise the broader company’s One Dentsu... Read More
LONDON, Monday: eBay has named WPP’s MediaCom as its global media agency of record as it cuts tie with former incumbent Publicis. Read More
AUCKLAND, Monday: MediaWorks has challenged yesterday’s M+AD opinion piece about Love Island NZ being held back till next year. Read More
AUCKLAND, Sunday: During the week of July 1 to 5, Love Island UK on TV3 drew an average audience of 11,600 viewers in the 25-54 age group, and 25,800 in the total... Read More
AUCKLAND, Sunday: By Mango head of digital & social Zoe Virtue: Mango recently held the second instalment of its Evolution of Influence breakfast series: Setting the Standard, which focused on the need... Read More