oOh! debuts Craft number-cruncher

EditorNews Make a Comment

oOh!media has launched NZ’s first retail audience measurement system, called Craft, a reach-and-frequency system based on multiple data sources that will give advertisers better insights to help generate effective campaign planning.

Catchi catches Google

EditorNews Make a Comment

Auckland-based website conversion specialist Catchi has become the only authorised Google reseller in New Zealand of both Analytics 360 and Optimize 360 core solutions in the Google Analytics 360 Suite.

Colenso through at Epica in Paris

EditorNews Make a Comment

Colenso BBDO’s celebrated DB Export Brewtroleum is the only NZ entry to get past the first level of judging at the Epica Awards, the Paris-based global competition judged by journalists (including M+AD ed David Gapes).