Tower Insurance aims to demonstrate its commitment to helping Kiwis deal with whatever life throws at them in a new brand campaign produced by Barnes, Catmur & Friends Dentsu.
Artificial Intelligence in the spotlight (updated)
Tickets have gone on sale for the 2017 Direct Marketing Conference, to be held at the Crowne Plaza Auckland on Tuesday 29 August, from 9am-5pm.
Reaching an extra 700,000 New Zealanders ‘easy as ticking a box’
NZ closed captioning and audio description expert Able has forged an alliance with ad delivery company Group IMD – now the owner of original Auckland startup eBUS – to offer simple one-click closed captioning (CC).
ad:tech nets Aussie digital star
Auckland’s big upcoming ad:tech conference has added Facebook’s Ellie Rogers to its roster of keynote speakers in town on Thursday 16 November.
Wendy’s harnesses power of in-game advertising
Wendy’s new Baconator campaign – which taps into innovative American in-game creative technology – is now appearing on billboards in popular video games.
Effies late deadline tomorrow
Effies entries closed yesterday. If you missed it, don’t panic – the Comms Council is giving you one more day’s grace.
Vodafone taps Chinese digital marketing partner
Leading NZ Chinese digital marketing agency United Media Solution (UMS) has been appointed to manage Vodafone NZ’s Chinese digital marketing account.
Arrivals & Departures: ex Colenso GM joins architect firm
Architectural practice Warren & Mahoney has snared Colenso BBDO/Proximity general manager Amy Phillips to fill the new role of group brand & communications officer in Auckland.
oOh!media reports solid revenue growth across ANZ
Leading ANZ outdoor company oOh!media Limited has announced an 18% gain in revenue across NZ & Australia for the half year to 30 June.
Location-enabled self-serve platform debuts on both sides of the Tasman
Sydney: Leading location technology company Blis has announced that after working with Omnicom Media Group in Australia & NZ for the last year, its proprietary, location-enabled self-serve demand side platform (DSP) has been released industry-wide across Australia and NZ. (Scroll down to read the story about their appointment of an NZ-based sales manager).
