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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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NZME invests up to $15 million in Stuff’s Petone printing equipment
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Singapore Airlines & Motion Sickness puts Kiwis up for express delivery around the world
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LUMO goes seriously large with Great Southern Lights
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AUCKLAND, Today: If a $1 investment returned $9.10, most investors would pay attention. Barnardos Aotearoa’s latest campaign argues the country’s strongest returns may come from backing children. Created by EightyOne, Supernormal and... Read More
AUCKLAND, Today: Coca-Cola and VML New Zealand are matching different Cokes with familiar Kiwi moments, building a campaign around choice rather than price tags, pack shots or hard-sell value messages. The idea... Read More
Y&R has devised a cunning plan to promote Meadow Fresh’s new authentic Greek yoghurt – by enlisting an endorsement from somebody called “Gwyneth”, then leaving the star out of their ad. Read More
Local ad tech platform VeNA (offices in Auckland, Singapore and Sydney), and digital sports content & media company Perform Group, have unveiled an advertising representation agreement for New Zealand, which the partners... Read More
Shopping site GrabOne reckons its new interactive campaign – created in-house – will help New Zealanders to 'spend less' this Christmas. Entrants need only scissors, glue, and their local NZME newspaper. Read More
The commercial’s title says it all: Made by Many is the tale of the Fonterra people and the animals that make and prepare our milk – the tanker drivers, tyre makers, the... Read More
TBWA Group division Eleven PR has been appointed to launch the iconic Krispy Kreme doughnut brand in New Zealand. Read More
Ogilvy has launched what it’s calling ‘The ‘World’s Most Entertaining Police Recruitment Video’for the NZ Police’s latest recruitment drive in a bid to attract hundreds of new cops to apply. Read More
Freemans Bay indie Republik and client NZ King Salmon have partnered with Al Brown and his best mate Reg to launch their new Manuka range of King Salmon products. Read More
FCB has formed Jolt, a new agency created specifically to take over the newly won Audi account – bringing to an end Audi’s decade-long relationship with bcg2. FCB Media will, however, retain... Read More
Sydney-based Kiwi director Hamish Rothwell – a star on the roster at Goodoil Australia – has shot a new Christmas-flavoured spot for Australia-based discount supermarket chain Aldi. Read More
Peer-to-peer marketplace Harmoney turned the mic to its borrowers when it created a user-generated advertising and marketing campaign called Make it Happen. Read More
