AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
As Christmas draws near, seasonal advertising steams in at the top of the order for the favourite ads of the November month, whilst old New Zealand classics make up the middle order. Read More
Colenso BBDO, Little Giant Linked by Isobar, Eleven PR, and Special Group took out the major wins for NZ at the Campaign Asia Pacific Awards held in Singapore overnight. Read More
Yep. This is it from M+AD in 2017. We’re back on deck in one month – and you can expect our first email bulletin on Monday 15 January. Read More
After an extensive global search, Special Group has appointed Rory Gallery to the position of head of strategy. Managing partner Michael Redwood says that though the agency is renowned for the quality of... Read More
TVNZ has appointed Jonathan Symons to the new executive role of marketing director, responsible for its marketing, Blacksand, and the research, data & insights teams. Read More
Next magazine and Bauer Media have unveiled the winner of its 2018 Next Women in Media Scholarship – she’s Penelope Brown (née Burns), client service manager at MBM Auckland. Read More
TBWA\Auckland – with the key involvement of Shortland Street – has taken a revolutionary approach to a charity awareness campaign for Bowel Cancer New Zealand. Read More
The Comms Council has enlisted Droga5 New York creative partner Duncan Marshall to help judge NZ's finest creative work at Axis 2018. Read More
A new report by Marketo and Sydney-based ADMA (Association for Data-driven Marketing and Advertising) has found that although revenue growth is the top focus for marketers in ANZ, over 50% of marketers... Read More
New Zealand programmatic advertising exchange KPEX has announced that chief executive Richard Thompson will depart in March to establish a digital consultancy business. Read More