AUCKLAND, Today: If a $1 investment returned $9.10, most investors would pay attention. Barnardos Aotearoa’s latest campaign argues the country’s strongest returns may come from backing children. Created by EightyOne, Supernormal and... Read More
AUCKLAND, Today: Coca-Cola and VML New Zealand are matching different Cokes with familiar Kiwi moments, building a campaign around choice rather than price tags, pack shots or hard-sell value messages. The idea... Read More
Leading ANZ cloud accounting company Reckon has appointed Nicholas Ogilvy as business development manager to continue to grow its 6000-strong partner network. Read More
NBR reporter Karen Scherer was last night named Business Journalist of the Year at the NZ Shareholders Association’s inaugural NZ Business Journalism Awards. Read More
A group of NZ agencies and media – including O&M, Acumen Republic, Ikon, and Satellite Media – are backing Coca-Cola’s Designated Driver progamme, launched this week in Auckland, Wellington, Hamilton and Christchurch. Read More
“We are stoked to welcome our new directing team Stacey Lee & Anthony Mathile who have just joined the Fish roster,” writes MD/EP James Moore. Read More
Following a competitive pitch, Subway – perhaps the world’s biggest quick-service restaurant chain – has selected PPR to support its new brand positioning and brand transformation programme across 1450 in Australia and... Read More
Publicis Groupe has responded to the cost-reduction efforts of the Cannes Lions 2018 organisers by announcing it will return to the show – but not until 2019. Read More
Cannes Lions has launched the 2018 Festival of Creativity, with “important changes to the delegate experience and awards structure” – not to mention the affordability of the city of Cannes. Read More
FCB New Zealand has expanded its integrated strategic offering with a new consultancy arm focusing on the new New Zealander market. Read More
Animal lovers may soon find their new best furry friend through an innovative retail campaign, thanks to Nestlé Purina, the winners of oOh!media’s Excite competition. Read More
Award-winning Kiwi photographer/director Tom Gould has teamed up with youth travel company Contiki to create its latest instalment of The Travel Project, a content-led series exploring the ways in which travel makes... Read More