The corks must have been popping at Tenfold Creative last week as they went home with top honours from the 2016 TVNZ NZ Marketing Awards for their work with Marley New Zealand. Tenfold took the Supreme Award with its marketing initiative Flexible Conduit Repositioning for Marley, which also won the B2B Category award and was a finalist in the Marketing Leadership category.
Federation takes carpet ads into the world of fashion, music, movement
Auckland agency Federation is at the centre of a branding campaign and a series of stunning new commercials to re-launch and spruce up the image of Cavalier Bremworth carpets – an iconic New Zealand brand that Kiwi families have walked over for decades.
Colenso, Special, Strategy, FCB, Saatchi, Resn, Y&R, Whybin through to Best Awards finals (Updated)
Eight NZ ad agencies feature among the finalists for this year’s New Zealand Best Design Awards – Colenso, Special Group. Strategy, FCB, Saatchi & Saatchi, Resn, Y&R, and Whybin/TBWA. Here’s a summary of the best of Best 2016 …
Nike film has Serena Williams “The Greatest Athlete Ever”
Nike’s latest commercial tracks the extraordinary career of tennis star Serena Williams from child prodigy to grand slam queen. The spot is part of Nike’s “Unlimited” series from Wieden & Kennedy and ends with the words “greatest athlete ever” – after removing the word ‘female’ from the on-screen copy.
NZME wins top honours at PANPA and TVNZ Marketing Awards
New Zealand Media and Entertainment (NZME) is leading the way with outstanding creative client campaigns, evident by their wins at the Pacific Area Newspaper Publishers’ Association (PANPA) held in Sydney last week. NZME took home six PANPA Awards in total, three for work produced for national and local clients.
MDS teams stand out from 4000
The honours for NZ from this year’s AdStars Awards keep on rolling in, with news that two MDS AdSchool teams have scored in the Innovation category.
NZ part of global recall for the fire-prone Samsung Note 7
Spark and Vodafone say they will honour a product recall by Samsung. The company announced over the weekend that it will replace its Galaxy Note 7 in New Zealand as part of a global recall following reports of the phone exploding or catching fire.
Augusto’s record-breaking McCaw movie
New Zealanders are flocking to Augusto’s first movie, Chasing Great – the story of our much-loved All Black Richie McCaw. The film has opened in cinemas around the country after its premier earlier this week.
TVNZ completes building refurbishment
The three-year refurbishment of TVNZ’s Auckland headquarters has ended with the new building officially re-opened by the prime minister this morning – 26 years after its first opening by the Queen in 1990.
Do you want music with your coffee
An international campaign is about to kick-off for NESCAFÉ® Dolce Gusto®, the unconventional premium coffee system, with Will.i.am, fronting a new TVC called ‘Creativity Reinvents The Classics’. The campaign celebrates the power of creativity to deliver outstanding quality through a parallel between music and coffee creativity.