AUCKLAND, Today: If a $1 investment returned $9.10, most investors would pay attention. Barnardos Aotearoa’s latest campaign argues the country’s strongest returns may come from backing children. Created by EightyOne, Supernormal and... Read More
AUCKLAND, Today: Coca-Cola and VML New Zealand are matching different Cokes with familiar Kiwi moments, building a campaign around choice rather than price tags, pack shots or hard-sell value messages. The idea... Read More
AUT Ad School holds its end-of-year creative portfolio show at its midtown Auckland City campus next week – and the industry is invited. Read More
OMD has today successfully retained the Beiersdorf media business – which includes the Nivea brand – following a Transtasman multi-agency pitch. Read More
Wondergarden is coming to Auckland’s Silo Park on New Year’s Eve. Top talents, including Unknown Mortal Orchestra, Chelsea Jade, Nadia Reid, the Ruby Suns and SWIDT, will be putting on a show... Read More
Samsung has a long tradition of mocking Apple’s new products – and there’s no way the Korean giant is going to let the iPhone X escape unscathed. Read More
DDB and The Rialto Channel have won three Golds and three Silvers at the PromaxBDA Awards in Singapore for their Breast Cancer Screenings campaign. Read More
A modest showing for New Zealand in the shortlist out of Paris for the 2017 Epica Awards, with just two entries making it through – for Colenso BBDO and Augusto. Read More
PHD New Zealand has matched the changing video habits of Heineken drinkers with what it calls “New Zealand’s first 100% connected television (CTV) ad campaign”. Read More
A standout showing by NZ agencies at the London International Awards over the weekend in Las Vegas – again the star was Colenso BBDO, which mined Gold with three different clients, plus... Read More
Farmers has engaged FCB to focus on evolving their brand strategy, the initial manifestation of which will be a new brand TV ad for Christmas – the first of this style of... Read More
Dan Robins, the Australia and New Zealand head of programmatic and data at Spotify, says the Russian Facebook efforts should be entered into the 2018 Cannes Lions. Read More