A fall in the number of ad campaigns leading with social has been matched by a steady increase in those leading with TV, according to the latest Warc 100 report.
Arrivals & Departures: Kiwi startup taps KR & Rob Fyfe
A local start-up that educates using advice from top businesspeople has attracted a couple of heavyweights to its board, reports the NBR pay site.
Colenso & DDB’s Internet work scores in New York
Colenso BBDO and DDB were among the Webby Award winners in New York overnight. Colenso’s Internet recognition came in the Advertising & Media/Display & Banner Campaigns category for Amnesty Unblocker, while DDB scored a People’s Voice Award in Advertising & Media Best Use of Mobile Media for Homeless 360.
Clems, Colenso, Ogilvy, FCB, DDB Pencil winners at D&AD – NZ comes in at 14th
NZ has come in at 14th on the Pencils table as the D&AD London Festival entered its second day last night. In total, NZ scored 12 Pencils. The winners include The Sweet Shop (four Pencils) Clemenger BBDO (three), and Colenso BBDO, Ogilvy, FCB and DDB (one each).
Arrivals & Departures: Little Giant taps CD Erik Hay, Adshel signs new marketing chief
High St-based indie creative agency Little Giant has signed Erik Hay as Creative Director. He previously held creative leadership roles at Saatchi & Saatchi London, Publicis Melbourne and Clemenger BBDO Wellington before a two-year stint running a 14-strong team at Weta Workshop Wellington.
Phantom expands its horizons
Grey Lynn-based Phantom Billstickers have tipped the poster frame on its side to create framed landscape-format street posters.
True & Exposure shoot Pams Pasta
Grey Lynn indie True, with Exposure Films, has shot a new Pams Pasta tvc – starring two cute, precocious Kiwi kiddies and their very smart take on TV’s big cooking shows.
PR shop lends a hand to shake up the power market (updated)
For the next four weeks New Zealanders have the opportunity to stand with their fellow Kiwis to push down the price of their electricity bill in what will be the country’s first ever residential bulk electricity tender, dubbed NZ’s Big Winter Switch.
NZ tvc music writer Greg Johnson makes a Noise in the US
Award-winning Kiwi songwriter/recording Artist Greg Johnson has launched his new soundtrack production company Tropical Noise, in Santa Monica California – where he has been based since 2002. He continues to foster his long relationship to the music/TVC business in NZ.
NZ’s Ogilvy & Clemenger win on Day 1 in London
Ogilvy and Clemenger are the first NZ agencies on to the scoreboard on Day 1 at D&AD 2017 in London.
