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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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NZME invests up to $15 million in Stuff’s Petone printing equipment
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Singapore Airlines & Motion Sickness puts Kiwis up for express delivery around the world
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LUMO goes seriously large with Great Southern Lights
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AUCKLAND, Today: If a $1 investment returned $9.10, most investors would pay attention. Barnardos Aotearoa’s latest campaign argues the country’s strongest returns may come from backing children. Created by EightyOne, Supernormal and... Read More
AUCKLAND, Today: Coca-Cola and VML New Zealand are matching different Cokes with familiar Kiwi moments, building a campaign around choice rather than price tags, pack shots or hard-sell value messages. The idea... Read More
Spark has unveiled its Little can be Huge brand platform, via Colenso BBDO, which aims to celebrate the little victories in life that can add up to huge wins. Read More
In the shift to personalisation at scale, Facebook Australia and New Zealand and its marketing partner Tiger Pistol have announced local community targeting for multi-location marketers. Read More
Yahoo Platforms has developed a new interactive tool – said to be the first media-agnostic tool of its kind in the NZ market – that enables marketers and agencies to explore Yahoo’s... Read More
Five senior creatives from Ogilvy & Mather shared their views – in depth – on this year’s NZ general election campaigns with Herald on Sunday readers yesterday. They even took sharp blue... Read More
Grey Lynn-based production company Screentime NZ has hired production executive Tina McLaren to oversee the growing slate of fiction and non-fiction Screentime projects. Read More
Has the Scribe story caught your eye like it has ours? Allow us to point you in the direction of Jack Tame’s insightful piece, which ran in the Herald on Sunday yesterday. Read More
FCB and Finch have shot a new 60-second spot for Vodafone which aims to celebrate the talent and tenacity of New Zealand business owners, and highlight how Vodafone can support them with... Read More
The TVNZ-NZ Marketing Awards are on the horizon, and the Marketing Association is currently hawking the tickets. Read More
Campaign Asia Pacific has named Colenso BBDO group business director Brodie Reid as a Woman to Watch in 2017. “Meet the future champions of change,” says the site’s brand director Atifa Hargrave-Silk, introducing... Read More
Strategy Creative Auckland’s studio will have a new managing partner from today with Melanie Spencer stepping into the role. She finishes her current position as general manager at commercial interior design group Spaceworks, to... Read More
