AUCKLAND, Today: Coastguard Tautiaki Moana has appointed independent agency Quantum Jump as its creative agency after a competitive pitch, with Lassoo Media partnering on media. The agencies are already working together on... Read More
AUCKLAND, Today: TVNZ and Sky are joining forces to give New Zealand’s television and advertising industry a fuller picture of what people watch, wherever they watch it. Their new audience measurement system... Read More
Sydney-based Ooyala Asia-Pacific VP/GM Steve Davis, writing exclusively for M+AD, looks at six ways in which broadcasters can secure their digital future: The pace of change in the television industry has never... Read More
In the 10 months Fairfax Auckland news director John Anthony has been in the job, he’s brought a refreshing, opinionated hard-news edge to the company’s Auckland community papers. Typical is this blunt... Read More
A Sunday News headline writer invented a new word at the weekend. Dunners Stunner screamed the back-page coverage of the All Blacks-Australia test. We think they meant Dunedin. Read More
WPP has reported a slight increase in profit for the first half of the 2017 calendar year for its Australia and New Zealand division after the group revealed it was experiencing a... Read More
Global engagement marketing software provider Marketo has announced it will move entirely onto Google’s Cloud in a new multi-year alliance and collaboration. Read More
Colenso BBDO are US$10,000 richer – after taking out one of the two Grand Prix of the Year prizes at Ad Stars in Busan South Korea over the weekend. Read More
Four New Zealand agencies featured prominently at the New Zealand Social Media Awards, announced in Auckland this morning. Read More
The Advertising Standards Authority has rejected two complaints about a recent Vodafone TVC, out of True Grey Lynn, which claimed the ad was sexist. The ASA said the ad “employed a subtle... Read More
A world-first virtual reality experience to help prospective university students choose their course of study has been developed by Auckland-based virtual and augmented reality specialists M Theory for Torrens University Australia. Read More
Yahoo Platforms has selected Carat New Zealand senior digital manager Josh Reiri-Allen as the winner of its 2017 Digital Stars programme – picking up a trip to New York as a consequence.... Read More