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Arrivals & Departures: South African tech pro joins Pead

Editor June 15, 2016A+D, News Make a Comment

Auckland-based independent consultancy Pead PR is boosting its tech team resources with the appointment of Sarah Munnik to the role of account director.

Radio Sport goes to Brasil

Editor June 15, 2016News Make a Comment

NZME’s Radio Sport has secured the exclusive radio broadcasting rights for the Rio 2016 Olympic Games. The coverage will be led by Radio Sports leading commentary team Malcolm Jordan, Nigel Yalden, Daniel McHardy and Brian Ashby who will call the action of Rio 2016 as it plays out. This will be the fifth Olympic Games that Radio Sport has broadcast since its inception in 1998.

$2.5m bought control of top NZ indie

Editor June 15, 2016News Make a Comment

M+AD has learned – via an avalanche of tip-off emails from readers – that Dentsu Aegis network paid NZ2.5 million for its majority stake in former Auckland indie agency Barnes Catmur & Friends (now Barnes Catmur & Friends Dentsu).

Ash & ink fuel smoke alarm campaign

Editor June 15, 2016TVCs, News Make a Comment

FCB and its client the NZ Fire Service have today commenced their new smoke alarm campaign – taking up the prize they won in the News Work inaugural Day of Influence challenge.

True, Exposure shoot ANZ Olympic promo

Editor June 15, 2016TVCs, News Make a Comment

Grey Lynn agency True, with Exposure Films, has shot an ANZ Bank Facebook promo for the Rio Olympics. The new ad is built around the bank’s slogan: Dream Big (also developed by True).

Arrivals & Departures: Saatchi taps David McIndoe

Editor June 15, 2016A+D, News Make a Comment

Saatchi & Saatchi has appointed a new Head of Planning. He’s David McIndoe, who joins the agency today from Whybin\TBWA where he’s been Planning Director for the past two years.

Youtube’s Top 10 in May

Editor June 15, 2016TVCs, News Make a Comment

The most-watched Youtube ad in May was a US spot that pays tribute to our ‘Moms’ – as listed by Google and Adweek. M+AD found this chart on Slovenia’s Marketing Magazine (“The Voice of the Balkans”) website.

Beyond the call of duty

Editor June 14, 2016TVCs, News Make a Comment

French-produced probiotic drink Actimel engaged Auckland-based content production outfit Fish&Clips (a division of Flying Fish) to poke fun at the inner workings on a TVC shoot via some snappy content pieces.

How much did Dentsu pay?

Editor June 14, 2016News Make a Comment

How much did Japanese agency giant Dentsu Aegis Network pay for Barnes, Catmur & Friends Dentsu?

London’s Islamic mayor bans ‘negative’ ad

Editor June 14, 2016News Make a Comment

The Transport for London network has banned “negative body images” on trains and Tube stations network from next month – a result of a pledge by London’s new mayor Sadiq Khan, who was motivated to act after complaints about weight-loss ads that ran in stations.

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