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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: There's a lot more to buying a car than scrolling through listings, and Auto Trader New Zealand is looking to make the most of that journey with a new premium... Read More
AUCKLAND, Today: Christmas in New Zealand has its own special kind of chaos. Last-minute shopping, wrapping paper everywhere and that wonderful moment when the person doing all the organising finally gets to... Read More
MediaCom has today announced the appointment of established industry veteran Craig Marshall as client service director. His role will focus on existing successful client partnerships. Read More
NZME has created a new digital business unit, bringing together three key executives to organise its digital capabilities under one umbrella to accelerate its digital programmes to grow audiences and revenue. Read More
NZ digital agency Yellow has taken out the Google Premier Partner Award in Australasia in the Growing Businesses Online category, being selected out of 13 shortlisted finalists in its category, including other... Read More
The 10th annual Battle of the Ad Bands takes place tonight at the Kings Arms Auckland, with comedian Jim Batt running the show. Read More
DDB Group marcomms agency Mango has launched Good enough for Grandma, a new nationwide campaign for popular New Zealand chilled soup brand, Naked Locals. Read More
Time is very near for NZ agencies who want to beat the rush to enter Campaign Asia-Pacific’s 2017 Australia/NZ Agency of the Year Awards. The early (discounted) entry deadline is tomorrow (Friday... Read More
In the run up to Fathers Day on Sunday, Colenso BBDO and Finch have crafted a follow-up to the launch of Spark’s Little Can Be Huge earlier in August, the first of... Read More
The Australian ad industry is uniting to oppose 'hateful' ads ahead of Australia’s upcoming gay-marriage vote. Say No to No has been launched by Nick Cummins at The Royals agency (Melbourne &... Read More
There are, apparently, still some tickets available for tomorrow night’s Battle of the Ad Bands at the venerable Kings Arms, in the Auckland CBD. Read More
This opinion piece was written for M+AD by Nichola Quail, a founder and research director at Fresh Focus: We believe the traditional market research model is out of reach for many businesses... Read More
