See It Be It, the Cannes Lions initiative to remedy the industry’s underrepresentation of female creatives, has chosen 15 “high potential” women from over 500 applicants to discuss the issue at the festival. None of the 15 are from Australia or NZ.

Tickets for next Tuesday’s Digital Day Out are reported to be selling well, prompting the Marketing Association to issue a hurry-up to potential participants.

Storytelling agency Intelligent Ink has been selected as a finalist AUT Business School Excellence in Business Support Awards – a first for the Auckland shop.

The 2017 British & Irish Lions tour to New Zealand received an additional boost today with the re-signing of a key sponsor.

FCB New Zealand has promoted head of integration Fleur Head to managing director, FCB Auckland. The MD role at FCB has been vacant since the departure of Justin Mowday, six years ago. The MD role had been effectively handled over the past year by ceo Brian van den Hurk – and PR director Angela Spain told M+AD the role has now been refined.

The UK’s Gunn Report has launched its Cannes Lions 2016 Sweepstakes, the annual contest predicting which commercials will win a Film Lion or Film Craft Lion at the forthcoming Cannes Lions International Festival of Creativity, taking place later this month. 

Auckland adman James Hurman and illustrator Juliet Burton have launched their new kids’ book on Kickstarter.

Switch PR – a Ponsonby marketing outfit dedicated to growing brands in food and beverage, hospitality, lifestyle & design, travel & entertainment – has rebranded as The Sauce Shop.

The secrets to the success of some of New Zealand’s most effective marketing campaigns were unlocked at yesterday’s launch of the inaugural 2016 Effie Report.

Despite the increasing amount of time consumers spend on digital platforms, real-world recommendations and ads seen on TV still dominate when it comes to discovering new brands, according to a report on English ad+media site Warc.