Auckland’s sole Hindi radio station Humm FM is celebrating five years on air with an offer to M+AD business readers of $10,000 in free advertising.
Clemenger wins Defence
The New Zealand Defence Force is said to have appointed Clemenger BBDO to its creative account, ending its agency-of-record partnership with Saatchi & Saatchi.
Designworks develops new-look Bell Tea & Coffee company
Auckland-based creative agency, Designworks, is the team behind the new brand and identity for the iconic Kiwi beverage business Bell Tea & Coffee Company.
Inaccuracies in yesterday’s Yahoo NZ story
Red Agency Sydney has challenged (very politely, we must say) M+AD’s coverage of its PR appointment by Yahoo NZ.
$60k for your secret creative passion
Y&R NZ has launched a new campaign for Microsoft NZ, aimed at everyday Kiwis going about their 9am-5pm day as normal, but perhaps harbouring a secret creative passion.
The . Bring your Dream to the Surface campaign encourages New Zealanders to reveal their creative ideas for a chance to win a new Microsoft Surface Book and a year’s salary*.
Admakers miss out – again!
Know any ad or PR/comms people in the Queens Birthday honours list? Thought not. Eyes glazing over, M+AD waded through the full list … in vain (with the possible exception of Sarah Paykel, who’s done PR work for many charities, but nothing – as far as we’re aware – with the marketing sector).
Streaming vs. CD & vinyl
NZ Herald columnist Karl Puschmann carried out an act of outstanding service to music-lovers on Friday – a totally unscientific comparison of the two big online music purveyors Spotify and Tidal with older formats vinyl and CD.
Drone prize for Getty comp
Getty Images is keen to get submissions from NZ creatives for its Let’s Make Something with Video competition.
Arrivals & Departures: MKTG taps Kathy Gieck
Dentsu Aegis Network has appointed Kathy Gieck as Managing Director of MKTG to lead its lifestyle marketing agency in New Zealand.
Big screens still rule
Sydney 7 June 2016: An inaugural Transtasman study of nearly 700 senior executives responsible for allocating media spend conducted by Econsultancy in association with Datalicious, reveals that even though many media planners consider TV advertising to be disproportionately expensive, it continues to be seen as one of the most effective channels for marketers.