AUCKLAND, Today: Following an exhaustive review, Rabobank New Zealand chose BCG2 as its new creative and media agency. This partnership highlights Rabobank’s commitment to New Zealand’s agricultural sector.
Brett Morris, Head of Marketing, highlighted their unique support for Kiwi agriculture. “As the only specialist food and agri bank in New Zealand, we’re wholly focused on supporting our farmers, growers, and food producers.”
Morris praised BCG2’s understanding of the sector and their long-term approach. “BCG2 shares our ethos, understands the vital role of the rural sector, and has the right experience to help us build our brand.”
“As the only specialist food and agri bank in New Zealand, we’re wholly focused on supporting our farmers, growers, and food producers.” – Brett Morris
BCG2’s Managing Director, Michael Jarvis, reflected on shared values. “Rabobank’s cooperative roots and focus on long-term relationships resonate with us. We’re excited to support the growth of Kiwi agriculture.”
ECD and Chair James Blackwood expressed excitement about the collaboration. “This partnership is a perfect match, aligning with our successful history in the rural sector and our appreciation for New Zealand’s rural communities.”
- Rabobank New Zealand, part of the global Rabobank Group, focuses on agricultural banking and is a key lender to the country’s agribusiness sector.
- BCG2 is a 100% locally-owned agency, offering a range of communications, design, digital, and media services.
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