AUCKLAND, Today: Anna Magasiva is heading to Stuff Group, stepping into the role of Director of Agency from May, and reporting to Commercial Director Jaana Collins.
Magasiva is currently Group Business Director at oOh! Media New Zealand and brings over two decades of experience across editorial, radio, digital, and outdoor.
Her previous roles include Group Head – Agency Sales at MediaWorks and Head of Brand – Commercial at Bauer Media Group. Collins says the appointment comes as Stuff continues to strengthen its senior commercial team.
“We are enormously focused on ensuring success for our commercial partners across our large suite of Stuff products and Anna is known as someone deeply committed to delivering for clients,” she says. “Her relationships, knowledge of the landscape, extensive experience and drive for excellence is second to none.”
Magasiva says the move is a meaningful one.
“We are enormously focused on ensuring success for our commercial partners across our large suite of Stuff products and Anna is known as someone deeply committed to delivering for clients.” – Jaana Collins
“I’ve long admired Stuff as a business; its independent, trusted journalism resonates with me personally and I believe Stuff consistently delivers the best New Zealand editorial content. I’m hugely looking forward to working with Jaana and the team to achieve best-in-market results for our agency partners and their clients.”
Stuff’s commercial division has had a big year, rolling out live sport deals and new content partnerships with names like Paddy Gower and Brodie Kane.
Collins says Magasiva’s reputation and deep industry ties make her a perfect match for the Stuff culture and team.
“Having someone like Anna who is well known, trusted and respected within our industry aligns perfectly with what Stuff is about, and I know our team will really benefit from her skillset.”
Magasiva will officially start her new role in May.
Share this Post
