New Zealand wine maker Cloudy Bay has a new sponsorship deal to push its brand in Australia. The vineyard has put its name to a series of live concerts featuring the best of Australia’s up and coming musicians.
A “no thank-you I’m driving” commercial for Heineken beer
International brewer Heineken has marked its $200 million Formula 1 sponsorship with what could be a world-first commercial. The star of the video is three-time Formula 1 champion and long-time road safety campaigner Sir Jackie Stewart and he’s shown repeatedly turning down offers of a free beer.
Droga5 pulls the proverbial for Toilet Paper Day
It passed us by so quietly M+AD missed the thing entirely. August 26 was National Toilet Paper Day in the United States and to mark the event Droga5 produced a whacky 60 second commercial for toilet paper company, Quilted Northern.
Tears in Saatchi’s new campaign for hearing loss
Saatchi & Saatchi has created a new brand campaign for Bay Audiology that captures the moment when someone realises the importance of doing something about their loss of hearing – not just for themselves but for their family. Using hidden cameras, Saatchi secretly filmed two people as they were having a hearing test and their reactions as they heard a message from their kids.
Federation takes carpet ads into the world of fashion, music, movement
Auckland agency Federation is at the centre of a branding campaign and a series of stunning new commercials to re-launch and spruce up the image of Cavalier Bremworth carpets – an iconic New Zealand brand that Kiwi families have walked over for decades.
Chemistry Interaction challenges Kiwis to Face their Fears
This week marks the start of Blue September and a campaign by Chemistry Interaction to raise awareness of prostate cancer and to challenge kiwi men to get a health check.
UK booze ban on rum TVC
A commercial for Captain Morgan Rum has been banned by the UK advertising watchdog for suggesting alcohol can improve people’s confidence. The ad went to-air in May and is set on a pirate ship and features a man dancing and swinging on a rope with the Captain Morgan face superimposed over his own.
Coke goes all magic to unveil new packaging
David, The Agency has used some sleight of hand to debut a new look for Coca Cola. In the ‘Taste the Magic’ spot David has used Vegas performer and social media star, Justin Flom to perform some magic with Coke’s new packaging.
Ramp’s TVC saves lives
If it wasn’t for a television commercial Evan Wallis suspects he wouldn’t be around to see Father’s Day. Luckily his son happened to see a stroke awareness commercial on TV and knew his dad was in trouble.
Ogilvy and Rebel Sport ask ‘what’s your why?’
Ogilvy & Mather have harnessed the energy and drive of 2015 World Rugby Cup star Malakai Fekitoa for a Rebel Sport campaign aiming to show New Zealanders why fierce motivation can be a powerful force to defy the odds and prove even the staunchest of critics wrong.
