Downtown Auckland indie agency Augusto has rekindled its relationship with NZ golf star Lydia Ko to create a campaign for The Clubhouse online shop to promote ticket sales to the upcoming LPGA tour – the first time a golfing event of such scale has been held on our shores.
Back to the future – Saatchi refreshes Toyota ‘Believe’
Toyota New Zealand has refreshed its enduring brand platform Believe in a likeable new campaign that celebrates Toyota’s belief in growing and supporting the best of Kiwi life.
America first – Upper Hutt second
Upper Hutt’s community engagement programme My Upper Hutt got a shot in the arm after teaming up with Wellington agency Crestani Communications to make its own America First online video.
Magic works for R&R’s new Oceania campaign
Rainger & Rolfe, with Film Construction, have shot Oceania Magic Moments, a new commercial for Oceania Health Care. The ad debuted on air last night.
DDB’s one-shot shoot for Pump
DDB has created a new campaign for bottled water brand Pump, including a new TVC – shot in a single take, to convey the message that staying hydrated puts you in a clearer frame of mind.
DDB’s 2017 McDonald’s campaign a return to brand-building
DDB has just launched McDonald’s new brand campaign for 2017, using insights from recent consumer brand research. “It takes a fresh approach on an experience we can all relate to,” says DDB ECD Shane Bradnick.
Goodoil shoots McDonald’s Australia
The nest of Kiwis who run Goodoil Films in Sydney have shot a new spot for McDonald’s Australia, with director Justin McMillan at the helm.
Ogilvy, Finch shoot NZ Para star for Rebel Sport
Over the weekend, Ogilvy launched the next execution in their Rebel Sport What’sYourWhy brand campaign, which moves on from the Malakai Fekitoa story told last year to tell the story of NZ Paralympian Sophie Pascoe.
RUN launches Niue’s first brand campaign
Indie creative agency RUN Auckland has created Niue Tourism’s first ever major brand campaign, Real Niue.
Doublefish, Crestani, Farmer Clark back Women’s Refuge
Women’s Refuge has teamed up with Wellington indie creative shop Doublefish, Wellington strategy agency Crestani Communications and production house Farmer Clark to raise funds for a new initiative aimed at helping kids caught in the middle of domestic violence.
