New York, NY – August 4, 2015: The International AME Awards competition – which honours campaigns that demonstrate “groundbreaking solutions to challenging marketing problems” – is now accepting entries.
Steinlager remembers The Originals
DDB, Robber’s Dog and Young & Shand teamed up to commemorate the 110th anniversary of New Zealand’s inaugural rugby tour of the UK with a new TVC and the “triumphant” return of the Steinlager limited edition white can – a lucky charm in 1987 and a nostalgic symbol of hope in 2011.
Creativity study: Symphony, Facebook & Tourism NZ
Tourism NZ broke new ground this week when it unveiled a global partnership with Facebook aimed at bringing more visitors to NZ. The idea had its genesis at Auckland shop Symphony, which describes itself as a script-to-screen production agency. Here’s their story:
Brandspank makes waves for America’s Cup
The Louis Vuitton America’s Cup has kicked off, with its first World Series race in Portsmouth – and New Zealand agency Brandspank is right in the middle of it.
Special & Taika Waititi launch 2degrees broadband
Special Group has created a launch campaign for 2degrees official entry into the broadband market. The Brilliantly Simple Broadband campaign launches this week with digital, social, OOH, TV and print.
Capri Hospital checks in to Lach & Friends
Leading mental health, drug and alcohol treatment centre Capri Hospital has relaunched with the assistance of brand building agency Lachlan McPherson & Friends.
Meet The Indestructables
When you were a kid, you were indestructible, able to climb any tree, bike down any hill, or defeat any monster. That was because you were confident that whatever happened, everything would be okay because there was someone looking after you.
Symphony shoots global Tourism NZ/Facebook campaign
Tourism New Zealand has entered a global partnership with Facebook to attract visitors to New Zealand.
Terminal velocity
APN Outdoor engaged global researcher Millward Brown to produce The Airport Economy – an in-depth study looking at Auckland Airport and how it does business. This report – a follow-up to last year’s The Attention Economy – is out now, and will be introduced to the agency market later this week.
The NZ affiliate of the Millward Brown network is Colmar Brunton. The video (above) catches the reactions of Colenso’s Nick Garrett, Y&R’s ’s Nicky Greville, Contageon’s Richard Thompson to the latest airport offerings.
Dope ad pulled
The first TV ad for marijuana since legalisation in many American states has been pulled due to legal concerns.
