Adidas has released a new global campaign – with significant Kiwi input – starring top athletes, including ABs Richie McCaw and Sonny Bill Williams.
Fresh milk on Colenso menu
Colenso and Anchor have launched part 2 of Must Be Milk, the campaign that started last year to counter declining milk consumption.
Samsung shoots global S6 launch campaign
Samsung has shot three TVCs to launch its new Galaxy S6 phones globally. The S6 becomes available in NZ in April, but it’s not yet clear if the company will also devise a local campaign.
Barnes Catmur re-signs Jeremy Wells for first Meridian campaign
Meridian and Barnes Catmur & Friends, with help from Plaza Films, have created their first new campaign since the agency won the business from Assignment in November. Interestingly – but not surprisingly, given the man’s presence – the new agency has retained Jeremy Wells (originally signed by Assignment) as its frontman.
FCB leverages Woman’s Day ME-volution study for new campaign
Woman’s Day is launching a major new campaign aimed at helping women prioritise their own needs and wellbeing by taking some “me-time”.
Aussies tap Toybox NZ for animated TVC
Australia’s Illawarra Credit Union has launched a new brand identity and television campaign today – produced by Toybox NZ.
Special launches new Warriors campaign
Special Group and the Vodafone Warriors have unveiled a new campaign that aims to ignite the pride in a nation of loyal followers.
Speight’s new campaign two years in the making
Speight’s knows a thing or two about the Kiwi bloke, and if there’s one thing it can say about this remarkable kind of character, it’s that he’s there for his mates: to help build a deck, whack a shed together or simply have a cold beer and a barbie.
Celebs shine light on domestic abuse
New Zealand stars are supporting national domestic abuse charity Shine by starring in a series of commercials for the organisation’s annual appeal month in March. Backing them every inch of the way is production company Spoon, which is sponsoring the ads.
