AUCKLAND, Today: DDB Aotearoa and Steinlager have created a new iteration of Unconditional Supporters, a campaign that serves as a reminder of Steinlager’s presence in the fabric of New Zealand’s identity by bringing together All Blacks fans.
Les Mills launches international brand campaign
LOS ANGELES, Saturday: Fitness leader Les Mills has launched Choose Happy — an international campaign aimed at helping the 64% of Gen Z who aren’t regularly exercising.
Augusto shoots AB’s jersey campaign
AUCKLAND, Thursday: Augusto & adidas have launched a campaign with a French twist to celebrate the new All Blacks RWC 2023 jersey.
Caltex, Chemistry, and the Sports Collective show Kiwi kids sport is more than just a game
AUCKLAND, Today: Caltex & the NZ Sports Collective and Ponsonby creative indie agency Chemistry have developed a multi-channel campaign that aims to show Kiwi kids there’s much more to sports than winning or losing.
NZ-made TikTok tvc takes on Old Spice’s icon status
AUCKLAND, Today: On a “mission to create an advertising legend akin to Old Spice”, NZ production house ODV (One Day Video) and Australian footwear brand Archies have made waves on TikTok with their story-driven commercial.
Dementia NZ and Quantum Jump celebrate people living with dementia
AUCKLAND, Monday: Quantum Jump has created a new awareness campaign for Dementia NZ. I’m still me shows that people living with dementia can still lead a full life.
Variety & Federation launch campaign for Kiwi kids who don’t have beds
AUCKLAND, Today: Federation and Variety NZ have launched a campaign for the one in 10 Kiwi kids in the country’s poorest communities who don’t even have a bed.
Chorus and Saatchi & Saatchi say ‘NZ runs on fibre’
AUCKLAND, Today: Saatchi & Saatchi NZ has collaborated again with Chorus, creating a multi-channel campaign as they launch new brand fibre platform, New Zealand runs on fibre.
TBWA\ shows 2degrees has value for the ages – by going back to the worst year in human history
AUCKLAND, Today: The latest campaign from 2degrees and TBWA\NZ Value for the Ages goes back to 536 AD,” the worst year in human history”, to show how great value from 2degrees can make even the toughest of times marginally better.
DDB toasts Vogel’s
AUCKLAND, Today: Goodman Fielder and DDB Group Aotearoa’s new campaign puts Vogel’s in the spotlight as the “iconic and adored loaf of bread that Kiwis will do more for”.
