Clemenger BBDO Wellington and OMD are having success using Snapchat with a targeted mobile campaign aimed at reaching drivers who are stoned.
Saatchi makes Integration finals at LIA
Saatchi & Saatchi was the only NZ agency to make the Integration shortlist stage of the London International Awards currently being staged in Las Vegas.
TVNZ shoots the Effies
TVNZ shot a 2min 35sec wrap-up video at last week’s Effies, unleashing roving reporter Tim Wilson and a camera crew on the festivities at the Langham.
Hosking on … Hosking
The Radio Bureau is enjoying a little skite about the fast-spreading impact of its three-minute video of Mike Hosking addressing the network’s breakfast teams on how to build a successful brekky programme.
Meet Lotto’s Three Amigos
To mark the launch of Lotto’s latest game, Play 3, DDB has created a trio of spots with a focus on “fun” things that come in threes.
Liquid Studios makes the cut in Las Vegas
Liquid Studios Auckland has made the shortlist in the TV/Cinema/Online Film – Music & Sound at the London International Awards, currently under way in Las Vegas.
Entries open for 2015 New York Festivals
The New York Festivals International Advertising Awards competition has issued its entry call for the 2015 competition. Entries submitted before December 16 will earn a 10% discount on their entry fees. The 2015 competition entry deadline is January 31.
Auckland recycling spot channels WALL•E
Ogilvy & Mather and Cirkus shot Tin Can and Plastic, launching two characters who aim to convince Aucklanders that mixing rubbish and recycling is a no-no. The Auckland Council initiative is a very good idea – and long overdue.
Genesis & .99’s online game puts heat on MKR viewers
Creative retail agency .99 and My Kitchen Rules NZ sponsor Genesis Energy have devised a fast-paced online quiz to coincide with the show’s move to Kitchen HQ. The game, called Guess the Ingredients, launched earlier this week, mimics the pressure tests featured on the show, and gives viewers the chance to see how well they perform in a race against the clock.
DDB & Sky launch new Starship campaign
For the third year, Sky TV and its customers, with help from DDB, will play a leading role in raising funds for the Starship Foundation. This year the funds raised will help Kiwi babies avoid Sudden Unexplained Death in Infancy (SUDI) with the Pepi-Pod programme.
