Shred letter day

EditorTVCs, News Make a Comment

The Bank of New Zealand and Colenso BBDO have installed a glass-walled house filled with $6 million of shredded bank notes in Aotea Square to highlight the amount of home loan interest being wasted by New Zealand homeowners.

Nats debut at #4, Labour missing in action

EditorColmar Brunton's TVC Top10, TVCs, News 1 Comment

All copies of the National Party Rowing TVC have been expunged from the net in the wake of the looming Eminem rip-off scandal – but that hasn’t stopped the ad from debuting on the latest TV Top 20. (Visitors to Youtube and www.mad-daily.com/nats-go-sporty-look – where Rowing has featured prominently – now get a blank screen when they click the link, along with the message: “This video does not exist.”)

Here comes the son

EditorTVCs, News Make a Comment

The Rock has produced four videos – called ‘billboards’ in TV parlance – to bookend each episode of the new season of Sons of Anarchy, which started last night on TV3. Two videos top and tail for the Morning Rumble breakfast show, and two for Jono & Ben’s drive show.

Mitre 10 joins the morning chorus

EditorTVCs, News 2 Comments

The sun rises, birds sing, a rooster crows … and lawnmowers roar. FCB’s vision of a perfect start to a Mitre 10 weekend is brought to viewers via a sharply edited TVC out of Thick As Thieves. It’s 30s long, it’s running now, and it’s called Take Ownership of the Weekend – the Morning Chorus.

Rotorua looks to the north

EditorTVCs, News Make a Comment

Destination Rotorua’s new series of TVCs was shot mainly in … Auckland. “We wanted to take a different slant on the conversation we are have with Aucklanders, and create something different from what people would expect,” says Destination Rotorua Marketing general manager Oscar Nathan said.