AUCKLAND, Today: McDonald’s and DDB Group Aotearoa have released details about the latest McCafé brand platform Great Things Are Brewing, which aims to inspire us with the importance of a great start to the day.
Kia goes faster forward with new TV spot
AUCKLAND, Wednesday: Indie integrated agency Work Communication –working alongside production outfit Reel Factory – have released a new ‘green’ TV campaign for Kia NZ.
R&R and Honda deliver the power of dreams
AUCKLAND, Today: Rainger & Rolfe and Honda have just released their new campaign to promote the launch of the all-new ZR-V e:HEV hybrid SUV.
Gregg’s & Contagion pay homage to the sauce lover in all of us
AUCKLAND, Tuesday: Gregg’s Sauce has launched a new brand campaign for their tomato sauce with integrated media and creative from Ponsonby indie Contagion.
Multiplied launches first new FreshChoice brand campaign
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AUCKLAND, Monday: Independent Auckland commerce agency Multiplied has launched a new brand campaign for FreshChoice supermarkets.
Jucy launches Find Your Happy brand story with new work from Shotover
AUCKLAND, Today: Twin-city (Auckland & Queenstown) creative content & production agency Shotover has won a pitch to create a new campaign for Jucy car-rental brand.
New work: Export Ultra, the ‘beer for yeah’
AUCKLAND, Today: Next week, Saatchi & Saatchi and Kiwi beer brand Export will unveil a new creative campaign named the The Beer for Yeah to launch Export Ultra, a crisp and refreshing lager that is 99% carb-free, 99% sugar free and contains only 26 calories per 100 ml.
Beef+Lamb NZ unveils new platform & ambassador
AUCKLAND, Thursday: Beef + Lamb New Zealand has partnered with BCG2 to launch its first new brand platform since 2017. Good Things Start With New Zealand Beef and Lamb features rugby world champion Stacey Waaka as its latest ambassador.
Identity refresh for Kiwibank New Zealander of the Year, via Special Design
AUCKLAND, Today: In the lead up to Kiwibank New Zealander of the Year in March – which saw Professor Rangi Matamua (Tūhoe) win for a contribution to the celebration of Matariki – Christchurch-based creative agency Brown Bread tasked Special Design to refresh the award’s brand identity to better represent a modern and progressive Aotearoa.
Creative campaign challenges the chilly season’s bad reputation (Updated)
AUCKLAND, Today: AUNZ outdoor brand Kathmandu launches its latest creative campaign – Winter. We’re Out There – in partnership with Special New Zealand.