Federation Auckland has created a new campaign for Cavalier Bremworth which positions them as the only NZ carpetmaker that manufactures 100% in NZ with NZ materials.
Powered by the people
Colenso BBDO and Finch have shot a crowd-sourced TVC to celebrate VW’s 60th anniversary in the NZ market.
Lucky Jordan?
FCB and Vodafone have plonked Jordan Luck on a tacky three-wheel motorbike and put him out on the mean streets (with a girl drummer) to parody one of the most annoying songs ever written – American poster Rebecca Black’s Friday – to launch a new reward initiative.
Meet the face of the future of advertising
DDB shoots four for Lotto
The latest campaign from Lotto by DDB aims to show that with a quick scratch and a bit of luck you can win instantly with Instant Kiwi.
Drone-cam targets Aussie ski tourists
Tourism NZ and an independent South Island drone operator have combined forces to launch a camera-drone aerial photo service for skiers – and made a video to market the service in Australia.
Kiwi comedian gets in behind
Ogilvy & Mather engaged engaging Kiwi comedian Madeleine Sami to front its new campaign for Kleenex Cottonelle flushable moistened wipes. “This is the freshest my bum has ever felt,” she says happily in It Takes Two – Ep 1.
MediaWorks station makes tracks
MediaWorks Radio has leveraged The Sound’s music know-how by producing two compilation CDs, retailing them throughout NZ, and promoting them strongly (on MediaWorks TV, naturally).
TBWA shoots interactive ANZ Ko game
In celebration of Lydia Ko’s triumph at the Marathon Classic in Ohio and her world number two ranking, “proud” sponsor ANZ is giving fans the chance to win with help from Ko herself in an online golfing game.