YouTube has unveiled its top 10 most popular global video ads since last year’s Cannes festival.
The Beached Az whale is did
To launch World Oceans Day, DDB and Greenpeace created a new video ep of social media phenomenon The Beached Whale, revealing that the popular animated cetacean had died from eating too much “plistuc”.
The process becomes the hero
Samsung shoots global TVC in NZ
For the second year in a row, the global Samsung team has chosen to film its global TV campaign in New Zealand.
The cat herderer
Assignment Group and Robber’s Dog director Adam Stevens teamed up to prove that nothing is impossible for a dog that eats TUX. Even herding cats …
DDB client reinvents texting one word at a time
Sky Television is partnering with text streaming technology Spritz, and is working with DDB to share the new experience with Kiwis.
Twenty shoots close encounters with UFOs
A ‘UFO’ spotted flying over Auckland skies last week was part of an out-there campaign to announce the arrival of online energy retailer Energy Online into the market. And the timing played into the hands of Auckland agency Twenty – their promo came just a week after wide publicity about a ‘real’ UFO sighting in Queenstown.
Ogilvy leverages ABs for Powerade
Leading sports brand Powerade is kicking off its latest campaign – born from the new brand slogan “Performance Is Everything” – with the launch of a new TVC featuring the All Blacks performing in their famous black jersey.
Colenso’s BNZ Money series continues
Colenso BBDO has shot its latest episode in the BNZ Be Good With Money series. This one highlights a BNZ customer’s ability to convert Fly Buys Points into their KiwiSaver account.
The ning-nong dips out
Saatchi has released a new 15sec Tui Lager spot – the latest in its Tui Handheld Device campaign which portrayed beer glasses as the original interactive way for blokes to connect to their mates.