Category Archive

A ‘UFO’ spotted flying over Auckland skies last week was part of an out-there campaign to announce the arrival of online energy retailer Energy Online into the market. And the timing played into the hands of Auckland agency Twenty – their promo came just a week after wide publicity about a ‘real’ UFO sighting in Queenstown.

Leading sports brand Powerade is kicking off its latest campaign – born from the new brand slogan “Performance Is Everything” – with the launch of a new TVC featuring the All Blacks performing in their famous black jersey.

Colenso BBDO has shot its latest episode in the BNZ Be Good With Money series. This one highlights a BNZ customer’s ability to convert Fly Buys Points into their KiwiSaver account.

Saatchi has released a new 15sec Tui Lager spot – the latest in its Tui Handheld Device campaign which portrayed beer glasses as the original interactive way for blokes to connect to their mates.

Whittaker’s won many friends when it stuck by Nigella Lawson during her recent troubles. Now the chocolate maker is reaping the rewards for its courage with a handsome new TVC, released simultaneously last night across NZ & Australia to an instant global audience of 2 million (via Facebook).

CAANZ partnered with 90 Seconds TV to capture highlights from the 2014 inaugural Beacon Awards, held at the Viaduct Events Centre earlier this month.

“If they save just one person from death by 42-inch plasma it’ll all be worthwhile!”
– Seven Sharp’s Mike Hosking taps into the majority opinion on the Advertising Standards Authority’s risible decision to ban the Telecom’s Spotify tvc that shows a guy with large, cartoony hands turfing a TV set – rock-star style – from a hotel balcony.

All Blacks hardman Brad Thorn lends his gravelly charm to a new brand TVC created for Rebel Sport by Ogilvy, and directed by The Sweet Shop’s Joel Harmsworth.