SYDNEY, Wednesday: Tourism New Zealand is encouraging Australians to book a holiday in Aotearoa through a network of ‘secret’ (travel) agents in its latest campaign via TBWA\Sydney and Eleven.
Colenso BBDO relaunches the Medibank brand (Updated)
AUCKLAND, Today: Medibank has unveiled a new positioning and a new way of looking at health, via Colenso BBDO. This is the first piece of work from Medibank, after tapping the agency as their new creative & strategic partner, following a competitive pitch.
Kernel & Contagion partner to launch a new wealth creation platform
AUCKLAND, Today: Integrated media & creative agency Contagion have won a pitch for Kernel Wealth’s first national advertising campaign Make it Happen. There was no incumbent.
The Beat Generation
AUCKLAND, Today: Colenso BBDO has launched an AMI campaign with a film that “celebrates our things and the life they enable”.
Rainger & Rolfe onsite for the Construction Sector Accord
AUCKLAND, Today: When the Construction Sector Accord wanted to promote core values and boost membership, inspiring stories about innovation, diversity, sustainability and the Māori construction economy quickly emerged.
Aussies shoot Apex Rentals NZ campaign
AUCKLAND, Today: Avis Budget Group has unveiled its new creative for its Apex Car Rentals brand, with a launch campaign via agency partner Host/Havas. Most of the work was produced in Australia – only NZ media placement and NZ PR is local.
Mercury and FCB invite us to save our energy (‘and spend it on Wonderful’)
AUCKLAND, Today: Mercury and FCB NZ have launched the latest campaign on the Energy made Wonderful platform, featuring a team of energetic helpers.
BCG2 makes a little miracle happen
AUCKLAND, Today: Ponsony indie BCG2 has completed a rebrand of the not-for-profit Neonatal Trust. The charity supports parents and whānau who have been thrust into the world of Newborn Intensive Care Units (NICU) or Special Care Baby Units (SCBU) with premature or unwell babies.
DDB launches new campaign for KidsCan
AUCKLAND, Today: KidsCan’s 15 for 15 winter appeal campaign by DDB Aotearoa aims to raise $500,000 to help ease hardship for children bearing the brunt of the current cost of living crisis.
DDB launches Vodafone’s The Smart Network with timely campaign
AUCKLAND, Monday: To launch The Smart Network – Vodafone NZ’s upgraded mobile and broadband network – DDB Aotearoa tackles the theory that time is relative, using the words of physicist Stephen Hawking to highlight the pace of change and the way time flows at different speeds.
