AUCKLAND, Thursday: 2degrees with TBWA\NZ, is celebrating the next generation of the company following its merger with Vocus in a “truly novel way” by giving baby bonuses to the next generation of Kiwis born on 1 June 2022.
DDB & McDonald’s make history
AUCKLAND, Today: DDB and McDonald’s have truly broken new ground with their latest tvc, which features a series of heart-warming scenarios between a mother and her growing son, and his grandmother.
ANZ updated
AUCKLAND, Friday: TBWA\ has produced a new chapter of the ANZ KiwiSaver family drama We do How platform, with a 30” hero tvc (featuring a home-rebuild of a classic Lee Enfield motorcycle).
Sport NZ and EightyOneX relaunch Push Play
WELLINGTON, Today: Sports marketing agency EightyOneX and Sport New Zealand have launched a physical activity campaign to encourage nation to get moving again after Covid.
Bastion Shine, dentsu and Air NZ launch new platform for Airpoints
AUCKLAND, Today: Britomart-based creative consultancy Bastion Shine and dentsu have relaunched a new creative platform, Don’t Live Pointlessly, designed to show New Zealanders how they can transform their everyday spend to unlock the power and joy of travel.
Augusto leads global end-plastic-waste campaign for adidas
AUCKLAND, Today: Creative agency/production house Augusto has forged an integrated campaign for adidas’ global running event Run for the Oceans.
Pedigree celebrates all dogs in global campaign via Colenso (Updated)
AUCKLAND, Wednesday: Created in partnership with Colenso BBDO, Barefoot, MediaCom, and Weber Shandwick, Essential Support Dogs is the latest initiative from the Pedigree petfood brand aimed at promoting adoption and helping all dogs find loving homes.
HRH takes a sustainable holiday
AUCKLAND, Today: Augusto “are proud” to support a campaign released today for Travalyst, the not-for-profit sustainable travel organisation founded by Prince Harry, calling on New Zealanders to put sustainability at the heart of their holidays.
Guardian Angels
AUCKLAND, Friday: Air New Zealand has launched a new 5min safety video via Flying Fish. Tiaki Promise encourages both domestic and international visitors to “care for our place, our culture and our people”.
TBWA\NZ a finalist in Best World Changing Ideas Awards
AUCKLAND, Today: TBWA\NZ’s Bodyright.me initiative, a campaign to end unethical retouching and the misrepresentation of the human body, has been recognised three times in Fast Company’s World Changing Ideas Awards.
