AUCKLAND, Today: George Weston Foods and Proximity NZ have created a series of quirky videos to promote Tip Top Oatilicious, the soft white bread made with oats – “the wonder health food of the moment”.
The Monkeys, Eight & MBM unleash Meridian’s Nature
AUCKLAND, Tuesday: New Meridian Energy has unveiled a new long-term brand platform created by The Monkeys Aotearoa to “establish its leadership position” in renewable energy, investment into decarbonisation and its long-standing commitment to important initiatives such as the Department of Conservation Kākāpō Recovery Programme.
AU shops produced new Domino’s NZ campaign
AUCKLAND, Today: Sydney agency It’s Friday has created a NZ campaign to promote two new Domino’s Pizza products.
Mango wins OneMusic NZ pitch
AUCKLAND, Today: Following a competitive pitch, music licensing outfit OneMusic New Zealand has appointed Mango Communications as its PR agency of record. There was no incumbent.
TBWA\ launches road safety fashion collection for pets
AUCKLAND, Wednesday: Southern Cross Pet Insurance and TBWA\New Zealand have worked with designer Matthew Adams Dolan to keep pets safe on the road with the launch of VIS, a high-visibility fashion collection that everyone will see coming.
Chemistry & TAB capture the excitement
AUCKLAND, Tuesday: TAB and Westhaven-based independent creative shop Chemistry target digitally savvy sports fans with their latest campaign, with the promise of “even more sporting excitement during big games”.
Mental Health Foundation launches All Sorts (updated)
WELLINGTON, Friday: Christchurch indie design & branding agency McCarthy has helped the Ministry of Health and the Mental Health Foundation to launch All Sorts, a campaign that aims to shine a light on the challenges New Zealanders face amid the latest wave of Covid-19 infections.
Check your pulse
AUCKLAND, Today: dentsu Aotearoa has created a fresh New Zealand Heart Foundation campaign to encourage pulse checks.
New World’s laidback Easter
AUCKLAND, Today: DDB Aotearoa has created an Easter campaign for New World, based on the insight of Easter being a much more casual and relaxed holiday than Christmas.
GoSee rolls out Transtasman campaign via Daylight
AUCKLAND Monday: Morningside-based full-service creative studio Daylight has launched the debut campaign for GoSee, Webjet’s new rental car and camper aggregator into the Tasman market.
