AUCKLAND, Wednesday: With the festive season just around the corner, The Warehouse has released its latest campaign with DDB Aotearoa NZ to reassure Kiwis that The Warehouse has got Christmas covered for everyone.
Saatchi’s Global Women work makes LIA finals
LONDON, Tuesday: Saatchi & Saatchi Auckland is the only NZ agency through to the finals at the London International Awards. The Parnell-based agency is named in the shortlists for TV/Cinema and Online Film for Global Women A Career-Limiting Film – Cookie, A Career-Limiting Film – Tie, and A Career-Limiting Film – Window.
dentsu goes out with a bang
AUCKLAND, Today: dentsu NZ – who lost ASB’s creative account recently to new shop The Monkeys AUNZ – have gone out with a flourish, producing (with Finch) an uplifting tvc showstopper, impressing even hard-boiled NZ social media watchers.
Art & Industry launch Trustpower brand tvc
AUCKLAND, Monday: Trustpower launched a new brand tvc this weekend with the second creative execution using the ‘Meant to be together’ creative platform. The 90s ad, Four Legs Good, was directed by Chris Dudman of CPD Films from a concept developed by long-term agency partner Art & Industry.
Wave gives BerryCo the royal treatment
MT MAUNGANUI, Wednesday: Conventional fresh produce marketing can conjure up thoughts of ultra-HD water droplets and flawlessly photoshopped bites – but Bay of Plentry-based creative communications agency Wave has taken a fresh approach with its latest campaign.
Pitchblack Partners wins Orcon Group
AUCKLAND, Today: Orcon Group (formerly Vocus Group), the owner of ISP brands Orcon, Slingshot and Flip has appointed Pitchblack Partners after a competitive pitch. A reliable source told M+AD: “There was no incumbent agency at the time the account went to pitch”.
Summer in the City
AUCKLAND, Friday: AUNZ outdoor brand Kathmandu has unveiled its latest summer campaign, developed in conjunction with Special Group NZ. The campaign taps into the collective anticipation for a summer spent ‘out there’ in nature.
Lunch break
AUCKLAND, Monday: EightyOne’s new Love your Lunchtime campaign for WellingtonNZ is proving to be an attraction for central city businesses and the customers they serve.
Brandspank sells Sunfield
AUCKLAND, Today: CBD-based creative independent agency Brandspank has launched – for property developer Winton – a large-scale multi-channel campaign to sell the vision for Sunfield, a radical car-less and solar-powered suburb in Auckland. The 90sec tvc goes to air during One News tonight.
MBM, Breakout Room, SweeneyVesty unwrap Whittaker’s latest (Updated)
AUCKLAND, Today: Whittaker’s has released its new Cocoa Pods (“the ultimate locally made premium treat”) with a campaign devised by its agencies of record – MBM (media), The Breakout Room (creative) and SweeneyVesty (PR).
