AUCKLAND, Monday: Colenso BBDO has released production details behind Spark’s ‘Ruby’ – the stone-skimming little girl who’s been charming TV audiences for the past week or so.
Escape Velocity
AUCKLAND, Today: This week sees the launch of Fire & Emergency New Zealand’s Escape Week, in partnership with FCB. From the 8th to the 15th of February, Escape Week encourages New Zealanders to understand the very real risk of house fires and to create a plan for every member of the household to escape safely.
Glitter is Gold
SURFERS PARADISE, Today: As Australia’s one-way travel bubble with New Zealand starts this week, Destination Gold Coast and Queensland production outfit Roam Films are making renewed efforts to sell the popular holiday destination to Kiwis.
Take a Captain Cook
NEW YORK, Today: The One Club has enlisted a crew of well-known Aussie filmmakers and agency creatives to produce a witty call-for-entries 45sec promo film for The One Show 2021.
Magic carpet ride
AUCKLAND, Today: Grey Lynn-based production company Digital Masters has created a new tvc for Carpet Mill NZ. No ad agency was involved.
Can you handle the health?
AUCKLAND, Today: Freelance creative Tom Davies (ex FCB) and director Lee Stapleton have produced a “content-heavy” campaign for wellness drink brand Goju, challenging health fanatics to try their potently healthy shots..
Saatchi taste-tests Nestlé Original Kiwi Dip
AUCKLAND, Today: Saatchi & Saatchi has produced a new summer creative platform for Nestlé Original Kiwi Dip. Made for Mates features a series of 15-second films (the Saatchi team have affectionately called ‘Dipcoms’).
Pump It Up
AUCKLAND, Today: DDB Aotearoa has created a new brand campaign, Dairy Dancing, for Coca Cola Amatil’s Pump. ECD Gary Steele said: “The 60” tvc brings to life the undeniably good feeling of becoming hydrated with Pump when you’re thirsty, through the combo of dance, a dairy, and an unlikely hero in full cycling kit.
Today We Rise
NEW YORK, Today: Ogilvy USA moved fast to produce a simple and powerful ad – edited from raw footage shot around yesterday’s Biden inauguration – for Girl Up, a gender equality outfit from the United Nations Foundation.
TBWA creates first NZ brand campaign for Bumble (Updated)
AUCKLAND, Today: TBWA\NZ has created the first NZ brand campaign for social networking app Bumble, that empowers women to make the first move in dating, friend-finding and professional networking.
