MT MAUNGANUI, Thursday: “Don’t get stuck on chatbots and automation, say hello to a real human and personalised service” – that’s the theme of a new brand campaign by Wave Comms (based in Bay of Plenty) and leading insurance broker Aon.
Run showcases the Spirit of Rotorua
AUCKLAND, Today: Māori-owned independent creative agency Run has launched a new campaign for Rotorua Economic Development, running over the next three months across digital, busbacks, billboards, street posters, social and press.
ANZ, TBWA tech-tap
AUCKLAND, Thursday: A clever piece of tech, a simple tap and the desire to succeed come together in the latest TBWA\NZ ANZ campaign that’s helping Kiwis to show their support for the NZ athletes at the upcoming Olympic & Paralympic Games.
Finch & Google shoot Finding Pride
AUCKLAND, Today: Finch and Google – with AUNZ director AJ Greenwood and Colenso writer Beth O’Brien– have produced a series of films, Finding Pride, about the lives of six members of the LGBTQIA+ community in the Asia Pacific region.
The Warehouse creates VFX-laden Toy Month
AUCKLAND, Wednesday: The Warehouse (with OMG, the Reel Factory, and Liquid Studios) have launched Mega Toy Month to reinforce its standing as NZ’s favourite toy store.
Sotheby’s brand campaign (updated)
AUCKLAND, Tuesday: Up-and-coming production company Southern Studios (based in Ellerslie) has launched a new brand campaign for New Zealand Sotheby’s International Realty.
Feels so good
AUCKLAND, Today: SkyCity has launched a new brand campaign, Feel it, with creative by Big Communications and media led by Wavemaker.
Google choses Colenso for Oz campaign
AUCKLAND, Today: Google Australia has turned to NZ to launch an Australian campaign to celebrate the resurgence of community spirit in the wake of Covid 19.
Second Skin
AUCKLAND, Today: Ponsonby indie YoungShand has created a new campaign for “cruelty free, fragrance free” company Unconditional Skincare Co, which it says ”creates a world-first Skin Peace Pledge” to address the impact of beauty messaging on women’s self-esteem.
Colenso ad catches the eye
NEW YORK, Wednesday: US ad/media site AdForum has named a tvc created by Colenso BBDO for Eta’s new brand platform, Free Friends With Every Pack, as one of the five best ads of the week.
