AUCKLAND, Today: In 2017 Tower Insurance launched their brand platform What The World Does, We Undo. The work has been recognised as a finalist within the hotly contested consumer services category at The Effies.
Colenso, Finch & BBDO create a holiday for man’s best friend
AUCKLAND, Wednesday: NZ’s Pedigree Petfood – working with Colenso BBDO, Finch, and BBDO New York – has created a festive holiday for … dogs, and a campaign to celebrate it.
Pure unadulterated arse gravy?
AUCKLAND, Tuesday: Air New Zealand’s has launched its homegrown safety video It’s Kiwi Safety to a mixed reception. Feedback – especially on the Aussie sites – was mixed. To put it mildly.
DDB and Colorsteel debut new brand campaign
AUCKLAND, Today: Following the announcement earlier this year that DDB would be leading creative work across NZ Steel’s portfolio of brands, Colorsteel has this week launched new branding and a new brand campaign, led by a new tvc.
A Vero tvc that’s not about Vero
For medium-sized and larger companies, getting the right insurances can be complex and so requires specialist knowledge. With this in mind, Vero’s latest tvc via Big Communications encourages businesses to talk to an independent insurance broker or adviser.
Assignment, Blacksand & TVNZ OnDemand take it personally
AUCKLAND, Today: TVNZ is sending a personal message to streamers with a new campaign promoting “the ultimate viewing freedom” of TVNZ OnDemand. It’s Yours positions TVNZ OnDemand as a true viewing destination, says TVNZ marketing director Jonathan Symons.
Passion for fashion
AUCKLAND, Today: 99 and The Workshop have launched Sylvia Park’s new cinema digital film Wear It Your Way to highlight the range of brands and styles housed within the centre.
Out of the paddock and into the frying pan
It ain’t pretty – featuring cute little piggies alongside salted bacon packs, but Kiwi Bacon surely gets its free-farmed message across in its new TV campaign out of indi Auckland creative agency YoungShand.
WorkSafe & Assignment launch Be a Safe Guy
Since 2013, more than 40 workers between the age of 18 and 30 years old have lost their lives in the workplace, according to creative agency Assignment and its client, Worksafe NZ.
Jacinda, Jackson, Rhys Derby star in Augusto world map
Tourism New Zealand and creative agency Augusto have turned the world upside down in a follow-up to their viral #getNZonthemap video launched in May. The new video stars Ed Sheeran, Sir Peter Jackson, Rhys Darby and PM Jacinda Ardern.
