AUCKLAND, Tuesday: Indie creative agency True is underway with a new ASB campaign, with a special focus on the 850,000 Kiwi kids armed with ASB’s Clever Kash digital money box and knowledge from ASB GetWise financial literacy classes.
Arrivals & Departures: True taps Tim Huse as ECD
AUCKLAND, Today: Grey Lynn creative agency True, which claims to be “New Zealand’s largest independent agency”, has appointed internationally awarded creative Tim Huse to the newly created role of executive creative director.
Contagion’s formula works for MyMilk
AUCKLAND, Today: After a competitive pitch early this year, milk-sourcing company MyMilk have partnered with Contagion on a logo rebrand and video content campaign.
Raydar’s Juicy videos reignite Kiwis’ love for Simply Squeezed
GREY LYNN, Today: Clemenger’s shopper activation agency Raydar has launched a brand awareness campaign for Simply Squeezed, using a range of short-form content pieces.
TBWA & 2degrees continue the party
AUCKLAND, Today: TBWA NZ is helping 2degrees celebrate its 10th birthday by taking its business back to its roots with a new brand platform Fighting For Fair, which launches this week.
Everyday tech sparks a moving wedding gift (Updated)
AUCKLAND, Today: Colenso BBDO has launched a new film for client Spark – Wedding Speech, continuing Spark’s Little Can Be Huge series.
Avis puts NZ art on display in new brand campaign
AUCKLAND, Tuesday: Avis New Zealand has launched its Art of Discovery brand campaign, aiming to inspire road trip journeys through the creative work of a selection of New Zealand and Australian artists.
Contagion puts mind-control to work for Energy Online
AUCKLAND, Friday: A handful of unsuspecting members of the public were invited to take part in a fake scientific trial where Contagion client Energy Online claims to have harnessed energy to create a ‘super power’ – mind-control.
Rideshare disruptor says Ola with new tvc
SYDNEY, Monday: Ola, one of the world’s largest ridesharing platforms – and a fast-rising competitor to Uber – has launched a new 30sec tvc in New Zealand (where it’s currently on-air) and Australia.
M&C Saatchi NZ’s Greenhouse creates Get Your Easter On campaign for Countdown
AUCKLAND, Tuesday: M&C Saatchi NZ’s Greenhouse, Countdown’s creative agency, has created an integrated campaign that celebrates the way Kiwis get their Easter on.
