AUCKLAND, Today: Leading outdoor advertising company Vast Billboards has named Gary Rosewarne as Head of Growth. With experience from Westfield Scentre Group and JCDecaux, Rosewarne brings valuable industry knowledge.
Rosewarne’s appointment is strategic for Vast Billboards as they aim to expand across both the South and North Islands. His expertise in leading high-performing sales teams and understanding the digital out-of-home (DOOH) landscape will be crucial.
Rosewarne says, “The growth trajectory of Vast Billboards is nothing short of impressive. From launching before COVID to celebrating their 40th billboard, this company is making waves in the industry.”
He adds, “I’m excited to join a small but mighty business that values innovation and teamwork. There’s a real sense of freedom to explore new ideas to innovate and grow the business.”
“Gary’s experience and insights make him well-suited to drive our expansion plans.”
Grant Moreton, Managing Director of Vast Billboards, said, “Out-of-home advertising is one of New Zealand’s fastest-growing media channels. With digital platforms making up over 70% of the category’s revenue, it’s a pivotal moment for Vast to lead ambitious initiatives.”
He continues, “Gary’s experience and insights make him well-suited to drive our expansion plans. We look forward to leveraging his expertise to deliver value to our clients and stakeholders, and help shape the team at Vast.”
In his new role, Rosewarne will focus on using DOOH to provide impactful solutions to clients across various industries. His appointment highlights Vast Billboards’ commitment to innovation and excellence.
Earlier this year, Vast Billboards switched on its 40th billboard, marking a significant milestone since their founding in 2020. Additional billboards are set to go live across the country in the next few weeks.
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