VML expands health services to AUNZ and appoints Kristina Luburic

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AUCKLAND, Today: VML proudly extends its VML Health network into Australia and New Zealand, a significant move marked by the appointment of Kristina Luburic as the new Managing Director.

With an impressive 20-year tenure, Luburic’s expertise spans healthcare communications and pharmaceutical marketing, notably collaborating with industry giants like Pfizer, Bristol Myers Squibb, and AstraZeneca.

Her influence stretches beyond her direct work, evident in her roles as a juror for international awards, a mentor, university lecturer, and an advocate for health and wellness in the workplace.

Luburic’s integration into VML’s leadership teams, both globally under CEO Claire Gillis and in the AUNZ region under CEO Thomas Tearle, is set to bring a fresh perspective and drive to the teams.

The introduction of this specialized health offer is poised to continue VML AUNZ’s trajectory of growth and innovation, building on its recognition as the number one agency in both Australia and APAC.


“It’s an absolute honour to be joining the global agency network of the year and the number one agency across APAC.”

Commenting on her appointment, Kristina Luburic said, “It’s an absolute honour to be joining the global agency network of the year and the number one agency across APAC. Although the ranking and growth rates are important, it’s VML’s unrivalled culture that really pulled me into this role. People are the soul of this business and for me that’s palpable. I’m really looking forward to leading the health offering in the region as there’s never been a greater appreciation of the power of health and medical science as there is right now.”

Claire Gillis, VML Health Global CEO, commends Kristina’s inspiring influence on clients and teams, highlighting her holistic understanding of the business and its scientific, creative, and cultural facets.

The announcement, dated February 1st, 2024, invites further inquiries, with Zac Kraemer, Director of Marketing & Communications at VML AUNZ, serving as the point of contact.

Thomas Tearle, VML AUNZ CEO, warmly welcomes Kristina, emphasizing the immense potential her expertise brings to the agency’s expansion into new growth areas within the Australian and New Zealand markets.


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