AUCKLAND, Today: VMO continues its growth in the New Zealand outdoor advertising market with addition of hi-res 75-inch digital installations in Chancery Square Auckland, and the Spark Wellington lobby.
Chief commercial officer Anthony Deeble said: “These screens are designed to engage professionals with impact in these high pedestrian traffic areas in both Auckland and Wellington.
“Our VMO network is delivering on broadening the offering as the market demand has increased. We have seen significant desire for additional high-quality formats in key commuter hubs in the past year, so we are excited to launch these two sites.
“VMO Work now has over 150 screens across New Zealand.”
“VMO diversified into the larger-screen Impact format last year with the launch of our Shortland Street screen, and demand for this format in major commuter thoroughfares has been significant.”
The Spark building is the first Image installation in the Capital.
NZ sales director Matt Tremain said: “Our VMO network now reaches over 700,000 working professionals each week.
“Our large-screen formats give advertisers the opportunity to elevate their brand status, increase saliency and maximise cut through. We are excited to see key clients come on board for the launch of these screens and experience first-hand the broadening of our offering.”
VMO Work now has over 150 screens across New Zealand.
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