AUCKLAND, Today: Chemistry has been named an honouree in the Websites and Mobile Sites category at the 29th Annual Webby Awards for its Keep The Flow project with Digital Arena.
Dubbed the Internet’s highest honour by The New York Times, the Webbys are run by the International Academy of Digital Arts and Sciences and spotlight standout work across the online world.
“Honourees like Chemistry are leading the charge in pushing the boundaries of creativity and innovation online,” said Nick Borenstein, General Manager of The Webby Awards.
“Being chosen from nearly 13,000 entries this year is a remarkable accomplishment and a true testament to their excellence. Joseph Silk, Director at Chemistry, said: “To be recognised in the top 25% of all work entered in Webby Awards is a real coup.”
“We are thrilled with this recognition from the Webby’s. The web experience Chemistry created was totally fresh and unexpected in the IT space, capturing our business’s commitment to enabling creativity through seamless, client-focused tech support.” – Neil McGowan
“The Webbys attract some of the biggest and best digital work in the world, and we’re over the moon to be up there among them.”
Senior Art Director Neill McAlpine said, “We wanted to present Digital Arena’s services as the antithesis to the spinning wheel of death. The website was designed to literally flow from one page to the next, creating an effortless user experience that really stands out in the category.”
The site featured the brand’s signature flow devices with a sleek, modern feel—plus a few subtle nods to classic Mac design, honouring Digital Arena’s Apple roots.
“We are thrilled with this recognition from the Webby’s,” said Neil McGowan, Founder of Digital Arena.
“The web experience Chemistry created was totally fresh and unexpected in the IT space, capturing our business’s commitment to enabling creativity through seamless, client-focused tech support.”
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